Hastings Direct has teamed up with ARAG, a leading legal expenses insurance and assistance provider, to offer vehicle hire insurance to its extensive motor client base. This move aims to enhance the overall customer experience and drive digital growth for both companies.
This new policy provides customers with a like-for-like replacement vehicle in the event of a total loss of their insured car or van due to fire, theft, vandalism, or an accident for which they were at fault. This comprehensive solution aligns with Hastings Direct’s commitment to ensuring that their motor insurance customers are not left without transportation during challenging times.
ARAG’s vehicle hire insurance policy will be available as an optional add-on for over one million Hastings Direct motor insurance customers. This collaboration emphasises the shared focus of both companies on customer-centric approaches and digital expansion, making it a promising partnership.
George Bladon, corporate business manager at ARAG, stated, “Hastings Direct is a genuinely dynamic, expanding business that shares ARAG’s focus on the customer experience and driving growth digitally. It’s great to be associated with such an exciting brand and we’re looking forward to delivering a solution that really works for their customers.”
Hastings Direct, one of the UK’s top personal insurance brands, currently serves more than 3.4 million customers.
Sara Cobbett, head of product management at Hastings Direct, commented, “ARAG has a great reputation, and the team has been flexible in putting together a proposition that will deliver the service our customers deserve and expect.”
The Vehicle Hire Insurance solution from ARAG will be available to all Hastings Direct motor insurance customers starting 21 October. This partnership represents a significant step towards enhancing the insurance experience for Hastings Direct’s extensive customer base, while the insurance industry continues to adapt and innovate to meet evolving consumer needs.