Portal? What portal? Why poor marketing could be driving away genuine claimants
The marketing around the Official Injury Claim portal has been so abysmal that most people probably still don’t know it...
Read MoreGoogle page experience and what it means for personal injury marketing
Andy Cullwick, head of marketing at First4Lawyers, outlines upcoming changes from Google that will affect how personal injury service providers...
Read MoreMarketing is crucial during an uncertain 2021
Future-proofing your claims business by having a solid marketing foundation will reap its own rewards, says Andy Cullwick, head of...
Read MoreWhy are personal injury law firms wasting their marketing budgets?
Now is the wrong time for personal injury firms to reduce marketing spend because of Covid-19, writes Qamar Anwar, managing...
Read MoreWhat marketing can tell us about the outlook for claims leads
Claims leads took a hit when the pandemic struck, but activity is now much stronger than a couple of months...
Read MoreMarketing during a pandemic
Lockdown has changed the way claims services are advertised. Head of marketing Andy Cullwick reveals what First4Lawyers has learnt during...
Read MoreNational Accident Helpline launches marketing campaign
National Accident Helpline has unveiled a new creative campaign for 2020 highlighting the claims company’s work on helping people across...
Read MoreICO fines marketing company over nuisance claim calls
The Information Commissioner’s Office (ICO) has levied a £100,000 fine at a marketing company in East Sussex for making 75,649...
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