By: 5 March 2020
CMS strengthens commercial capabilities

Collision Management Systems (CMS) has strengthened its commercial capabilities with the appointments of two new business development managers and a head of marketing.

The appointments of Jonathan Wool and Aaron James as business development managers and Frank Reynolds as head of marketing expand CMS as it grows to meet the demand for its software-as-a-service (SaaS)-based risk management solutions for the connected commercial vehicle and remote worker sectors.

Joining the company at the start of February, Wool leads the sales team at CMS with responsibility for developing customers in the fleet and insurance markets.

Prior to CMS, Wool worked for VUE Group with a focus on fleet risk management. This built on his financial services background, in fleet insurance, where he worked in both underwriting and broking, and his launching of PAYG fleet insurance products in the self-drive hire insurance sector.

On starting his role at CMS, Wool said: “It’s great to be part of CMS, bringing customers a market leading technology that is changing the way fleets and connected data driven businesses assess, manage and action risk.”

James joined CMS in mid-December to lead the development of its customer, prospect and market insight platforms. Working in partnership with Wool, he uses that insight to develop opportunities for the company’s risk management SaaS offering.

Before joining CMS, James worked on leading car manufacturer accounts at a marketing agency and in business development roles at Suzuki.

He said: “I’m thrilled to work for such a fast-growing company with innovation at the heart of everything it does. CMS has so much to offer in the field of connected data management to help customers manage their risk better.”

Completing this expansion, Reynolds joins from a simulation and virtual reality specialist, having previously worked at Europcar and Hertz.

Reynolds’ remit is to expand the footprint of CMS’s marketing, with focus on digital aspects, as the company expands both domestically and internationally.

Commenting on this expansion, Reynolds said: “CMS provides a revolutionary solution for connected data management and its application in risk management. It is very exciting to be taking that capability to a global marketplace.”

Charles Smith, chief executive officer at CMS, commented: “With this expansion to our commercial team, CMS is even better placed to deliver solutions for employee and driver risk management to large fleets, commercial insurers and technology partners.”

He added: “At the end of 2019 we passed 100,000 connections to our platform, with this expanded team, we will quickly power past 250,000 connections as we help more organisations around the world manage incidents and risk better and make the working world safer.”