30 November 2020

Four key principles for attracting potential clients

Andy Cullwick, head of marketing at First4Lawyers, offers four key principles that should direct your marketing strategy in the personal...

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23 November 2020

Why are personal injury law firms wasting their marketing budgets?

Now is the wrong time for personal injury firms to reduce marketing spend because of Covid-19, writes Qamar Anwar, managing...

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16 October 2020

Transparency is king for law firms

The direction of travel is clear and transparency now needs to be at the heart of a law firm’s business...

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4 September 2020

What marketing can tell us about the outlook for claims leads

Claims leads took a hit when the pandemic struck, but activity is now much stronger than a couple of months...

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24 June 2020

Marketing during a pandemic

Lockdown has changed the way claims services are advertised. Head of marketing Andy Cullwick reveals what First4Lawyers has learnt during...

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9 April 2020

Covid-19 and effect: audience habits change but claims still incoming

Andy Cullwick, head of marketing at First4Lawyers, examines the effect that the Covid-19 pandemic is having on UK media trends...

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3 January 2020

National Accident Helpline launches marketing campaign

National Accident Helpline has unveiled a new creative campaign for 2020 highlighting the claims company’s work on helping people across...

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21 December 2019

General election: More questions than answers for insurance claims

Qamar Anwar of First4Lawyers considers what last week's general election result might mean for the insurance claims landscape For better...

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