Bionic, the small business comparison platform, has been awarded Highly Commended for Best Use of Technology at the 2025 Insurance Broker Awards, recognising their innovative approach to digital insurance solutions.
The judges highlighted Bionic’s online triage journey, including the AI-supported trade selection developed by its Tech team, as a standout example of technology enhancing the customer experience while maintaining a personal, human touch.
James Barwell, Insurance Director at Bionic, commented: “I’m incredibly proud that our team has delivered a digital experience optimised for our customers while never losing sight of what matters most – the human touch and exceptional service our people provide every single day.”
Bionic’s achievements were recognised across multiple categories, including:
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Best Use of Technology
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Broker of the Year (Insurance Broker Awards)
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Broker of the Year (Insurance Insider Awards)
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Commercial Lines Broker of the Year
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Digital Initiative of the Year
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Broking Innovation of the Year
These nominations reflect Bionic’s commitment to combining digital simplicity with expert human support, delivering a seamless customer journey while maintaining personal broker reassurance.
Bionic’s platform combines digital simplicity with helpful broker support, offering transparent comparisons across a broad panel of insurers, and seamless customer experiences from acquisition through renewal and ongoing policy management.
By blending technology with human expertise, Bionic is shaping the future of insurance broking, delivering a smarter, more efficient service for small businesses across the UK.